GORBEL

Established in 1977, Gorbel Inc. manufacturers crane technology products, lifting products, safety systems, and medical gait therapy systems. The campus consists of four total buildings including office and manufacturing space. The Edge designed renovations on three of the buildings. The design team created corporate brand standards including a palette of color, detailed expression of material selections and integration of corporate messaging, which will be implemented campus wide.

We have worked with Edge renovating three of our office/manufacturing buildings. Each renovation consisted of re-envisioning our space. Edge took great care of our needs and fulfilling our desire to create a unique experience for our employees. The level of service and expertise provided by Edge exceeded our expectations. They consistently developed solutions to fit our budget while maintaining the unique design and consistent branding of our space.
— GAY CARD, GORBEL CFO & VP FINANCE AND ADMINISTRATION

EXTERIOR ENTRY

Gorbel’s tagline “A Class Above” and their crane manufacturing nature, informed the industrial design of the entryway. The intent was to create a modern and inviting space that represents the company’s product, identity and culture.

MAIN HALLWAY

An open, transparent environment, highlighting connections to their manufacturing roots was key in the space design. Foundational features include transparency between spaces, a central break room and a collaborative work space for three departments, Marketing, Customer Service & Application Engineering.

MEETING/COLLABORATION LOUNGE

Impromptu meetings are an essential part of Gorbel office culture. Throughout the day, they internally huddle to discuss action plans and projects.

MAIN INTERSECTION

Simple circulation directs traffic, where transparency allows a sense of activity beyond the core. Warm woods soften the rawness of steel and conveys an industrial aesthetic. Window graphics emphasize the products and cultural values of the company. 

MEZZANINE TRAINING ROOM

The training room also serves as a large meeting or event space.

BREAK ROOM

Located centrally, the central break room allows busy team members to unwind and interact or quickly pass through and mingle. Generous kitchen space encourages congregation, and is helpful on pot luck days when everyone brings a dish to pass.

PHOTOGRAPHY BY PAUL LOSSOWSKI